September 2021: Guarding against UX Theatre, with Tanya Snook

In the age of immediacy, as we’re being rushed to deliver more with less, the users sometimes get left behind in the design process. It’s not enough to think from a user perspective and role-play with post-its to generate designs. Are you performing UX theatre and just acting user-centered? Tanya Snook is going to help you learn to recognize the signs of UX theatre.

Tanya Snook is a user experience designer who builds citizen and employee experiences in the Government of Canada. Tanya is a founder and co-chair of CanUX, Canada’s longest running user experience conference. Tanya writes about user experience and design leadership at spydergrrl.com or you can find her on Twitter as @spydergrrl.

Please register for this free event

September 16 2021
12:00pm ET
Live streamed to wherever you are!

August 2021: How We Get Wicked Good, with Karen VanHouten

Did you ever wonder why so much of our work seems harder than it should be? Does it feel like you are constantly working at altitude, trying to do more work with less oxygen? Well, Karen’s first job in tech was in 1993. That’s almost 30 years across different roles and companies, all in technology and digital products. And no matter how much more skilled we all get, things just seem to be getting harder. How do we move from barely surviving to thriving in our work?

In this talk, we’ll discuss how we get wicked good, moving from competency and mastery to sustainability, even in environments that seem to be set up for failure and eventual burnout. We’ll explore how to make our work spaces kinder, more inclusive, and more supportive of long term engagement and growth while at the same time encouraging us to be more thoughtful and intentional about the design decisions and career choices we make.

About Karen VanHouten
Karen is a curious skeptic with a fascination for beautiful messes, fostered over 20 years working in UX for enterprise solutions. Currently working as a Principal Strategist with OST (Open Systems Technologies), she helps organizations develop holistic digital strategies that account for the varied and complex human elements required to inform successful digital initiatives. She is passionate about intentionally designed work environments that support inclusion, collaboration, and space for play and experimentation. She also swears a lot, especially on twitter.

Please register for this free event

August 19 2021
12:00pm ET
Live streamed to wherever you are!

June 2021: When Research Excludes – Reflecting on the research process and the black lives matter movement

The Black Lives Matter (#BLM) movement is raising awareness, conversation and reflection for many disciplines, including ours. Some organizations’ reactions have inspired serious changes and pledges, while others have made for social media fodder.

It is our collective responsibility to ask ourselves as researchers and designers where and how we can raise awareness and open conversation so that we steer away from deep-rooted biases. At twig+fish, we turned this lens inward on our own research practice and asked ourselves where we could improve. Too often as consultants, we are faced with organizations who are stringent with their research resources. In our continued reflections, we asked ourselves what has a “cost of not doing?” that directly relates to the #BLM movement?

Join Meena Kothandaraman, co-founder of twig+fish as she shares where resource-poor research processes are not only vulnerable to neglecting the Black voice, but more likely to completely exclude it.

As a woman of colour who has asked how she can support the BLM discourse, Meena incorporated learnings from this twig+fish study into the firm’s consulting work, as well as her graduate classroom at Bentley University.

Please join Meena for an open discussion!

About Meena

With over 30 years of experience, Meena has consulted to emphasize the strategic value and positioning of qualitative research in the design of product, space and service. Meena is fascinated by the complexity of human behavior, and applies a credible, structured and transparent approach to integrating human stories and anecdotes into mainstream processes. This ensures that research activities provide the best service to the organization, and that learning objectives are addressed to maximize potential.

Meena is a founding member of twig+fish, a research and strategy practice based in Boston, MA, that espouses these research beliefs, while maintaining a utopic work-life balance. She is also a key Lecturer in the Bentley University Human Factors and Information Design (HFID) graduate program. Over her 20+year tenure, her capstone qualitative research course has guided now-leading practitioners to integrating meaningful and successful research practices.

Note that this will be a live streaming event. For what I hope are obvious reasons we won’t be sitting together in a physical space!

Please register for this free event

June 17 2021
12:00pm ET
Live streamed to wherever you are!

April 2021: Designing a gaming platform for kids, with Carina Ngai

To design for kids, we need to apply inclusive design principles. This is a population that is still developing their verbal and written skills. I will discuss how we explore the topic of trust and safety, how we allow kids to explore different identities via avatars and social play. We are envisioning a new form of social playground with new social interactions that are inclusive and diverse. I will also share insights from designing in the gaming space, and how designers translate research insights into actionable for products.

About Carina Ngai

Carina Ngai has been a designer in UX / Product / Research, specialized in finding product-market fit for new product categories, and emerging technologies. For the last 2 years, she has been the product design manager at Roblox, a popular social gaming platform for kids, leading the player experience design team.

Carina’s design portfolio spans across many domains in the industry such as gaming, augmented reality, education, marketplace, creation tools, data and privacy. Among them were Google, Netflix, Samsung, and Adobe. She is also active in the design community and often speaks about the practice of design research and inclusive design in various design conferences.

Note that this will be a live streaming event. For what I hope are obvious reasons we won’t be sitting together in a physical space!

Please register for this free event

April 29 2021
5:30pm ET
Live streamed to wherever you are!

March 2021: Design Digital Products for Africa

With Africa being a fast growing and developing continent around technology compared to other more developed regions like Europe, America – designing digital products requires the product development team especially designers to approach problems differently to create an experience that blends in well with its population. During the course of this talk, we would cover important keynotes that should be taken into consideration while creating local experiences through digital products.

About Perrie

Peace Ojemeh (Perrie) is a product designer living in Nigeria. She helps organisations & communities design, maintain & improve the quality of their products. She is currently consulting with the African Union, the International Telecommunication Union, and UN Women to bring more women into technology. Also, building a diverse community and leading the design team at Open Source Community Africa (@oscafrica), a movement that promotes and educates everything open source within Africa.

Peace believes so much in the essence of community & collaboration. In the past years, She has helped to build, maintain and grow some amazing communities, within and beyond Africa.

Note the special 8:00am EST start time for this event.

Note that this will be a live streaming event. For what I hope are obvious reasons we won’t be sitting together in a physical space!

Please register for this free event

March 25th, 2021
8:00am ET
Live streamed to wherever you are!

January 2021: UX research and ethnographic design for humanitarian technology

Eriol Fox has been working in the non-profit, humanitarian technology sector for the past two years immersed in how to build technology products and services that empower and give access to people in the global south or ‘developing countries’ often around difficult topics like Genocide, Democracy, gender-based violence and in difficult circumstances such as informal settlements (slums) and areas where radicalisation is high.

When we think about the future and progression of design, how do we think in a way that explicitly includes places and communities still ‘coming online’ and how technology and society operates differently across borders.

This talk summarises recent research and UX design for humanitarian projects and how to approach difficult topics when researching these areas or these countries along with some tips for those looking to work or learn more about how to conduct UX research in these places.

About Eriol Fox

Eriol has been working as a Designer for 10 years working in for-profits and then moving into NGO’s and open source software organisations, working on complex problems like sustainable food systems, peace building and crisis response technology. Eriol now works at Open Food Network and is part of the core team at Open Source Design (http://opensourcedesign.net/) and Human Rights Centred Design working group (https://hrcd.pubpub.org/).

Eriol is a non-binary, queer person who uses they/them pronouns.

Note that this will be a live streaming event. For what I hope are obvious reasons we won’t be sitting together in a physical space!

Please register for this free event

January 21 2021, 2020
5:30pm to 7:00pm ET
Live streamed to wherever you are!

November: How Design Makes The World, with Scott Berkun

Do you wish more people understood good design and valued good designers? Or that your organization gave more power and influence to UX roles? Author Scott Berkun’s new book, How Design Makes The World shows the way, with inspiring new stories about the importance of design, and tactics for helping everyone appreciate good design and why it matters in their work and daily lives. He’ll share lessons from the book and offer advice on how to make design and user research more influential in your organization.

As a very cool bonus, we’ll be giving away some copies of How Design Makes The World to lucky attendees.

Scott is a bestselling author and popular speaker on creativity, leading projects, culture, business and many other subjects. He’s a former interaction designer and project manager who worked for many years at Microsoft and WordPress.com. He’s the author of eight books, including The Myths of Innovation, Confessions of a Public Speaker, and The Year Without Pants. His work has appeared, in The New York Times, The Washington Post, Forbes, The Wall Street Journal, The Economist, The Guardian, Wired magazine, USA Today, Fast Company, National Public Radio, CNN, NPR, MSNBC and other media. His popular blog is at scottberkun.com and he tweets at @berkun.

We’re excited to be presenting this event along with our friends over at ProductTank Waterloo.

Note that this will be a live streaming event. For what I hope are obvious reasons we won’t be sitting together in a physical space!

Please register for this free event

Thursday November 19, 2020
5:30pm to 7:00pm ET
Live streamed to wherever you are!

October 2020: Designing streets for people

Our uxWaterloo events are most often about digital experiences, but there are obviously more kinds of experience than those.

For the past several decades, street design has largely centred on the user experience of one particular way of getting around – the automobile. So what happens when that focus expands to include a whole range of user experiences? The needs and expectations of pedestrians, cyclists and transit users can differ significantly from those of drivers, leading to new street designs that create options for how people move and get around the city.

Hear from City of Kitchener staff on new approaches to street design, including current plans for a downtown cycling grid that is safe, comfortable and convenient for all ages and abilities. And of course, COVID-19 has impacted street design just like everything else in society. Hear about expanded patio space and pop-up bike lanes too!

This talk is led by Darren Kropf, an Active Transportation Planning Project Manager with the City of Kitchener. Darren specializes in Complete Streets and bikeway design. He lives in Kitchener and can often be spotted taking his kids around the neighbourhood on his cargo bike, frequently stopping for ice cream along the way. Darren spoke at Fluxible 2019 and led a cycling tour of the city.

Note that this will be a live streaming event. For what I hope are obvious reasons we won’t be sitting together in a physical space!

Please register for this free event

Thursday October 15, 2020
5:30pm to 7:00pm ET
Live streamed to wherever you are!

September 2020: UX Community Shorts

Wondering how others in our area are doing UX?

This month, we have a great line-up of local (and not-so-local) UXers, who will share their experiences and learnings from the field. Topics this month range from behavioral barriers reviews, remote design, data-driven UX, design for virtual marketplaces, and designing in a company with low UX maturity.

It’ll be a great night with lots of ideas.

Join us and hear from:

Joanne Lau: Working in a company with low UX maturity
Barnali Banerji: Data driven experience design – Using UX analytics
Laura MacNeil: carib.farm – A virtual marketplace
Jeff Bos: Remote UX design and evaluation – Case study
Janna Cameron: Behavioural Barriers Reviews

Online event link will be shared closer to the date.

Please register for this free event

Thursday September 17, 2020
5:30pm to 7:00pm ET
Join remotely from wherever you are!

July 2020: Fostering Trust in Your Brand and Beyond, with Margot Bloomstein

In this session Margot Bloomstein, Principal of Appropriate, Inc., explains how designers can build trust.

In today’s economy, organizations need a new strategy to earn trust, act with transparency, and help consumers and citizens make confident decisions. But undermining confidence is cynicism: it erodes trust in the media, government, public institutions, and consumer brands. To regain the trust of consumers and citizens, marketers talk about empathy and authenticity. But how do you get beyond those buzzwords? Give more control to your audience—and they’ll put more trust in you.

We must empower our audiences to earn their trust. Our tactical choices in content and design can engage, educate, and ultimately empower people. Drawing on examples from retail, publishing, government, and other industries, learn how voice, volume, and vulnerability can inform your design and content strategy to earn the trust of your users. Let’s address the tough questions: How do brands develop rapport when audiences let emotion cloud logic? Is there a place for vulnerability in corporate strategy? And what’s the role of command and control consistency in the creative work of a corporate enterprise? These questions can drive design choices in organizations of any size and industry—and the way we respond can empower users and rebuild our ability to trust in society itself.

Margot Bloomstein consults, writes, and speaks about content strategy and how brands build trust through content—especially right now, as we all embrace a new normal for trust, transparency, and empowered communication. The principal of Appropriate, Inc., she’s the author of the seminal Content Strategy at Work and Trustworthy: How the Smartest Brands Beat Cynicism and Bridge the Trust Gap, coming in March 2021 from Page Two Books. For 20 years, she has helped shape the content strategy industry by leading workshops, keynoting conferences, and consulting for communications, marketing, and UX teams in a range of institutions. Margot’s work in message architecture-driven content strategy informs the communication of the American Montessori Society, messaging at Sallie Mae, crisis response at Harvard University, and cultural tourism in the state of Nevada. Her clients also include Fidelity, Lovehoney, Scholastic, and Lindt and Sprüngli. A participant in the inaugural Content Strategy Consortium and featured speaker at SXSW, Margot is a popular keynote speaker at corporate events, conferences, and in private workshops around the world. She also produces BrandSort and teaches in the graduate program of FH Joanneum University in Graz, Austria. She advises Women Talk Design, a network of underrepresented speakers in design and adjacent industries, and actively participates in discussion around content, design, and trust on Twitter at @mbloomstein.

Note that this will be a live streaming event. For what I hope are obvious reasons we won’t be sitting together in a physical space!

Please register for this free event

Thursday July 23, 2020
5:30pm to 7:00pm ET
Live streamed to wherever you are!