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June recap- Pixels Everywhere with Bob Rushby

Posted: July 6th, 2011 | Author: | Filed under: Events | No Comments »

In our June event, the uxWaterloo group had Bob Rushby speak about Digital Light.  From the Google office in Kitchener, Bob took us through the concepts that are possible when pixels are everywhere!  Digital Light is a vision of the future, where the entire world becomes a canvas for expression. 

Five years from now, Bob predicts that lighting will be transformed.  Lighting will no longer simply illuminate, but it will be turned into cheap pixels.  Pixels have already been used so you can dial from a keyboard that is projected onto your hand, doctors can see the veins of a patient, and customers can order from menus that look like they are part of the table they are sitting at!  Bob really showed us through his examples that the possibilities are endless and you can let your imagination run wild.  Check out the videos on the Baanto website to see how they have used pixels to allow multiple users interact with the same display and use this interaction with pixels as a social opportunity.

“Twists and Turns” on the Uniqa Tower, Vienna

The Uniqa Tower is a great example of how architecture can be used as art and signage.  Take a look at this video, where it looks like the tower itself is bending and turning.




Find out more about Digital Light!

Thanks again to Bob for sharing his thoughts and ideas with us.  Bob retired from Christie Digital Systems Canada Inc. in February 2011 after an exciting career leading talented teams in the creation of ground-breaking high technology products. Christie is a global leader in projection and electronic display products and has the world’s largest installed base of digital cinema projection systems. Bob is currently involved with several exciting university entrepreneurship initiatives — in particular, the University of Waterloo REAP program and the Ryerson University Digital Media Zone. He is also writing a book on the theme of Digital Light… pixels everywhere.  To find out more, please contact Bob or check out the following sites.

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